
AFRICA FASHION UP 2024
[Paris, July 3, 2024] The 4th edition of Africa Fashion Up brilliantly lit up Paris Fashion Week, attracting more than 700 guests to the Musée du Quai Branly - Jacques Chirac on June 26. The event celebrated four young African designers selected from 200 applications, under the watchful eye of influential figures from the world of politics, fashion and culture. Supported by prestigious partners such as BALENCIAGA, Galeries Lafayette Haussmann, Guerlain, HEC Paris and the Musée du Quai Branly, as well as media such as France Médias Monde and Trace TV, the 2024 edition confirmed Africa Fashion Up as a key platform for the promotion of African fashion on the international scene. Valérie Ka, founder of the event, celebrates the creativity and innovation of the African continent.
The parade, designed by artist Junior Fritz Jacquet, brought together many celebrities, including Samuel Le Bihan, Aïssa Maïga, Joey Starr, Yann Arthus-Bertrand, and political figures such as Elisabeth Moreno and Chrysoula Zacharopoulou. Representatives from major brands were also present, including Ludivine Pont (Balenciaga) and Gabrielle Saint-Denis (Guerlain). The awards honored Rich Mnisi (Best Designer), Mohamed Youss (Eco-Responsible Designer) and Gugu Peteni (Young Designer), highlighting their talent and commitment. The winners will benefit from international development support from HEC Paris and Balenciaga.
After the fashion show, a pop-up store was inaugurated at Galeries Lafayette Paris Haussmann, from June 27 to July 1, allowing seven designers to sell their creations to an international clientele. Discover the richness and diversity of African fashion through Africa Fashion Up, an event that continues to propel African talent onto the global stage.
2024 WINNERS


Président de la Fédération Française du Prêt à Porter Féminin

Creative consultant & membre du comité de soutien

Head of Global Artistry Valentino Beauty

Directeur de l'éducation - Istituto Marangoni Paris School of Fashion

Présidente de la Villas Noailles

Directrice Inclusion & Diversity de LVMH

Responsable de marché luxe et designer chez Galeries Lafayette

Directrice générale DÉFI et IFTH

Directeur général de Tranoï

Directrice art, culture et patrimoine de Guerlain

Senior Designer Runway et Pré-Collection chez Balenciaga

Fondateur de XULY.Bët

Directrice générale de Brune Magazine

Fondatrice et Directrice générale d’Andam

Fondateur de Mossi








